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Experiential Learning Platform Campaign
Read More: Experiential Learning Platform CampaignDesigned an integrated, semester-long promotional campaign to drive student adoption of RamConnect’s Experiences Board and Co-Curricular Transcript,…
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Central Marketing Hub in Notion
Read More: Central Marketing Hub in NotionDesigned and built an all-in-one Notion workspace to consolidate cross-functional marketing workflows, eliminate departmental silos, and automate…
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Career Fair Student Drip Campaigns
Read More: Career Fair Student Drip CampaignsArchitected a multi-variable email marketing architecture and audience matrix to reverse declining student attendance across university career…
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Fordham Mentoring Program Application Campaign
Read More: Fordham Mentoring Program Application CampaignCo-led marketing strategy and owned creative asset execution for a multi-channel campaign designed to revitalize student and…
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Search and Display Advertising: Lifestyle Blog Multi-Channel Strategy
Read More: Search and Display Advertising: Lifestyle Blog Multi-Channel StrategyDuring this semester-long project for my Search and Display Advertising course, I developed and executed a comprehensive,…
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Digital Directory Overhaul & UX Enhancements
Read More: Digital Directory Overhaul & UX EnhancementsThe Challenge The Fordham Career Center “Meet the Team” page is a high-traffic resource for students, alumni,…
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Fiscal 2026 Q3 Executive Reporting & Stakeholder Communications
Read More: Fiscal 2026 Q3 Executive Reporting & Stakeholder CommunicationsThe BriefI developed both the presentation deck and written report for the Career Center’s Q3 submission to…
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Year in Review 2025: Brand Storytelling & Strategic Impact Reporting
Read More: Year in Review 2025: Brand Storytelling & Strategic Impact ReportingI led the creative direction and strategic overhaul of the 2025 Year in Review — the first…
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Strategic Fundraising & Onboarding Playbook
Read More: Strategic Fundraising & Onboarding PlaybookThe BriefWhen the Career Center Director was asked to train Fordham University’s Development team on the office’s…
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Media Relations Strategy & PR Simulation Through ACCESS Newswire Competitive
Read More: Media Relations Strategy & PR Simulation Through ACCESS Newswire CompetitiveGuidelines Participants will complete a short, real-world PR task using ACCESS Newswire for a chance to win…
Strategy & Campaigns
Projects, campaigns, and initiatives that integrate strategic communications, marketing, branding, public relations, media relations, and influencer marketing and partnerships.