Winter 2025 Portfolio Challenge Summary: design a logo, ad, and homepage hero for a fictionalized luggage brand with the name “Bell Hop” and the tagline “Traverse with Care.”
Hypothetical Brand Summary: Imagine a retro-inspired luggage brand for the Ghia-drinker and Gohar shopper. They are sophisticated and clued into culture, but more importantly, they are done with the mundane sameness of Away and ready for something new.
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